Anni Tracy is a freelance American art buyer, photo shoot producer and photographer based in Berlin, with clients in Germany, Italy, Spain, the USA and the UK. Here are examples of Anni's work across Germany for the global integrated agency, Media Consulta Advertising:
Media Consulta Advertising GmbH is in charge of photography and design for all promotional materials for the campaign "Anerkennung in Deutschland," a jobs training program to attract foreign skilled workers to Germany. Anni was responsible for producing 6 large-budgeted photo shoots, as well as personally photographing 4 of the 6 photo shoots. The production duties included budget negotiations, hiring the assistant and makeup stylist, equipment rentals, location scouting, model casting (3 per shoot), prop and costume acquisitions.
Client: Bundesinstitüt für Berufsbildung: Anerkennung in Deutschland
Agency: Media Consulta Advertising GmbH
Photographers: Anni Tracy (4 images above) and Sebastian Mueller (images not shown)
Producer: Anni Tracy
Art Director: Angela Mani and Sylvia Bahr